Marshalls Rewards
In-Store Signage
All your favorite retailers have them: Target, Old Navy, Amazon, Walmart. They promise the best rewards for you and plenty of savings to keep you shopping more and more. When Marshalls underwent a rebrand of their voice and design structure, I was brought into this project to spearhead how Marshalls’ rewards signage would undertake that new look and feel. Featuring their new reward and credit card as well as bringing in the multi-brand perspective of having these rewards span across the family of stores under TJX.